Web Development & Design

II Efficient Media

Branding and website for a videographer.

II Efficient Media is a small creative agency that specializes in producing high-quality marketing videos for local businesses. They needed a professional digital presence that reflected their creativity and made it easy to share their latest video content.

What I did

Brand Identity

  • I created a custom logo and color scheme to give II Efficient Media a polished, cohesive look across all platforms.

Website

  • Astro – for fast, lightweight performance

  • Tailwind CSS – for clean, responsive design

  • JavaScript + Alpine.js – to add dynamic features and interactivity

  • Netlify – for secure, free hosting with blazing speed

The site features a project showcase, clean layout, and clear contact flow — all tailored to attract clients and showcase the brand’s work.

CMS Integration

  • To make updates easy, I connected the site to Pages CMS. This allows the client to:

  • Add new videos

  • Update the “About” section

  • Manage their social media links

Results

The client now has a professional, on-brand website that loads fast and looks great on all devices. He can easily update their content, ensuring their site stays fresh and relevant. Most importantly, they have full ownership of their site, with no ongoing fees.